Baki

Baki

BOOST YOUR

PRODUCT IMPACT WITH ME

BOOST YOUR

PRODUCT IMPACT WITH ME

BOOST YOUR PRODUCT IMPACT

Great products start with real user problems. As an entrepreneur and UX-focused product manager/designer, I have build and helped startups in over 7 countries…

Now I want to continue my journey at JOKO!

Great products start with real user problems. As an entrepreneur and UX-focused product manager/designer, I have build and helped startups in over 7 countries…

Now I want to continue my journey at JOKO!

Great products start with real user problems. As an entrepreneur and UX-focused product manager/designer, I have build and helped startups in over 7 countries…

Now I want to continue my journey at JOKO!

THE START-UPS I HAVE WORKED

WITH FOR THE LAST 5 YEARS

Designing and launching user-driven products

across AI, fintech, and SaaS.

  • France

    UI designer

    Fulltrip

    Fulltrip is a web app that enables users to share truck space by displaying available empty spaces in trucks. As a UI designer at Fulltrip, I was responsible for designing interfaces that made it easy for users to find, book, and manage truck-sharing services. My role focused on creating layouts that enhanced the user experience.

    Logistics

    Web app

    Nov 2020 - Apr 2021

  • Finland

    EdTeach

    Ipad app

    Holo School

    Holo School is an iPad app that replicates the in-person classroom experience online with interactive virtual tools. As product designer, I created user-friendly interfaces to enhance digital learning engagement. My role focused on developing intuitive designs that aligned with educational needs, ensuring a seamless experience for both teachers and students.

    Product designer

    Dec 2020 - May 2021

  • Germany

    ERP

    SaaS

    E-commerce

    Edaf GmbH

    Edaf Technology provides ERP solutions and technology consulting, with a focus on Microsoft Dynamics NAV and custom software development. As a UX/UI designer at Edaf, you were responsible for designing user-friendly interfaces, improving the usability of their digital products, and ensuring a seamless user experience across platforms.

    Product designer

    May 2021 - Apr 2022

  • Australia

    Music app

    Community

    Avails

    Avails is a mobile app designed to connect musicians and venues. It simplifies the booking process by helping musicians find performance opportunities and allowing venues to discover and hire talent. The app streamlines communication, scheduling, and event management, making it easier for both parties to collaborate efficiently.

    Strategy

    Product designer

    May 2023 - Jul 2023

  • Israel

    AI

    SaaS

    Salestech

    Substrata Inc.

    Substrata is an AI-powered platform designed to enhance communication in sales, by providing real-time insights and coaching to improve outcomes. As a product designer and product lead, my role involved overseeing the product’s design strategy and coordinating with cross-functional teams.

    Product lead

    Product designer

    Jul 2022 - Mar 2024

  • Turkiye

    Sports

    Web app

    SoccerTech

    SoccerTech is a performance analytics platform built for soccer players to gain deeper insights into their training and match data. I designed the performance dashboards for the MVP, transforming complex raw metrics into clear, actionable visuals that athletes could easily interpret. The focus was on helping players identify strengths, track progress, and make data-informed improvements to their game.

    Product designer

    Jun 2024 - Nov 2024

  • United States of America

    EdTech

    Web app

    ThinkSync

    At ThinkSync Edu, we develop a weekly assessment system to monitor school children's mental health. As a product designer, I create user-friendly interfaces for our alert platform, ensuring students engage easily with assessments and educators receive actionable insights to support students' emotional well-being.

    Product designer

    Jul 2024 - Sep 2025

  • Israel

    Fintech

    Mobile

    Treza

    Treza is a budget management app that automatically collects invoices from your email to help users track their spending effortlessly. I was responsible for designing a smooth and intuitive user experience that removes the manual hassle of tracking expenses. By simplifying complex financial data into clear, actionable insights.

    Product designer

    Jan 2025 - Apr 2025

HERE IS THE SKILLS WHAT I BRING TO THE TABLE

I’ve learned a lot in 10+ years but in a world that moves fast, my edge is how fast i learn and adapt.

  • USER JOURNEY MAP

  • DESIGN SYSTEM

  • USER FLOWS

  • UX DESIGN

  • PRODUCT VISION

  • UI DESIGN

  • USER RESEARCH

  • SPRINT PLANING

  • WIREFRAME

  • USABILITY TESTING

  • DESIGN QA

  • MVP

  • KPI TRACKING

  • USER INTERVIEWS

  • FUNNEL ANALYSIS

  • PROTOTYPING

  • DEVELOPER HANDOFF

  • VIBE CODING

  • PRODUCT STRATEGY

  • PRODUCT STRATEGY

  • STAKEHOLDER ALIGNMENT

  • GO-TO MARKET STRATEGY

  • COMPETITOR ANALYSIS

THE START-UPS I HAVE WORKED WITH FOR THE LAST 5 YEARS

A decade of designing and launching user-driven products across AI, fintech, and SaaS.

  • France

    UI designer

    Fulltrip

    Fulltrip is a web app that enables users to share truck space by displaying available empty spaces in trucks. As a UI designer at Fulltrip, I was responsible for designing interfaces that made it easy for users to find, book, and manage truck-sharing services. My role focused on creating layouts that enhanced the user experience.

    Logistics

    Web app

    Nov 2020 - Apr 2021

  • Finland

    EdTeach

    Ipad app

    Holo School

    Holo School is an iPad app that replicates the in-person classroom experience online with interactive virtual tools. As product designer, I created user-friendly interfaces to enhance digital learning engagement. My role focused on developing intuitive designs that aligned with educational needs, ensuring a seamless experience for both teachers and students.

    Product designer

    Dec 2020 - May 2021

  • Germany

    ERP

    SaaS

    E-commerce

    Edaf GmbH

    Edaf Technology provides ERP solutions and technology consulting, with a focus on Microsoft Dynamics NAV and custom software development. As a UX/UI designer at Edaf, you were responsible for designing user-friendly interfaces, improving the usability of their digital products, and ensuring a seamless user experience across platforms.

    Product designer

    May 2021 - Apr 2022

  • Australia

    Music app

    Community

    Avails

    Avails is a mobile app designed to connect musicians and venues. It simplifies the booking process by helping musicians find performance opportunities and allowing venues to discover and hire talent. The app streamlines communication, scheduling, and event management, making it easier for both parties to collaborate efficiently.

    Strategy

    Product designer

    May 2023 - Jul 2023

  • Israel

    AI

    SaaS

    Salestech

    Substrata Inc.

    Substrata is an AI-powered platform designed to enhance communication in sales, by providing real-time insights and coaching to improve outcomes. As a product designer and product lead, my role involved overseeing the product’s design strategy and coordinating with cross-functional teams.

    Product lead

    Product designer

    Jul 2022 - Mar 2024

  • Turkiye

    Sports

    Web app

    SoccerTech

    SoccerTech is a performance analytics platform built for soccer players to gain deeper insights into their training and match data. I designed the performance dashboards for the MVP, transforming complex raw metrics into clear, actionable visuals that athletes could easily interpret. The focus was on helping players identify strengths, track progress, and make data-informed improvements to their game.

    Product designer

    Jun 2024 - Nov 2024

  • United States of America

    EdTech

    Web app

    ThinkSync

    At ThinkSync Edu, we develop a weekly assessment system to monitor school children's mental health. As a product designer, I create user-friendly interfaces for our alert platform, ensuring students engage easily with assessments and educators receive actionable insights to support students' emotional well-being.

    Product designer

    Jul 2024 - Sep 2025

  • Israel

    Fintech

    Mobile

    Treza

    Treza is a budget management app that automatically collects invoices from your email to help users track their spending effortlessly. I was responsible for designing a smooth and intuitive user experience that removes the manual hassle of tracking expenses. By simplifying complex financial data into clear, actionable insights.

    Product designer

    Jan 2025 - Apr 2025

THE SKILLS WHAT I BRING TO THE TABLE

I’ve learned a lot in 10+ years but in a world that moves fast, my edge is how fast i learn and adapt.

  • USER JOURNEY MAP

  • DESIGN SYSTEM

  • USER FLOWS

  • UX DESIGN

  • PRODUCT VISION

  • UI DESIGN

  • USER RESEARCH

  • SPRINT PLANING

  • WIREFRAME

  • USABILITY TESTING

  • DESIGN QA

  • MVP

  • KPI TRACKING

  • USER INTERVIEWS

  • FUNNEL ANALYSIS

  • PROTOTYPING

  • DEVELOPER HANDOFF

  • VIBE CODING

  • PRODUCT STRATEGY

  • PRODUCT STRATEGY

  • STAKEHOLDER ALIGNMENT

  • GO-TO MARKET STRATEGY

  • COMPETITOR ANALYSIS

ABOUT THE ROLE

WHAT MAKES JOKO SPECIAL ACCORDING TO YOU

WHAT MAKES

JOKO SPECIAL

ACCORDING TO YOU

I’ve spent most of my career in early-stage startups, where validating problems and testing ideas without much data is the norm. What draws me to Joko is its balance of startup agility and scaled structure. The culture of ownership, autonomy, and close collaboration fits how I work, and the focus on experimentation and continuous learning makes it an ideal place to grow and apply my skills in a more mature, data-driven environment.

WHAT SPECIFICALLY INTEREST YOU ABOUT THE PRODUCT MANAGER ROLE AT JOKO

WHAT SPECIFICALLY INTEREST YOU ABOUT THE PRODUCT MANAGER ROLE AT JOKO

I care deeply about solving real user problems, iterating quickly, and building with purpose. What excites me about the Product Manager role at Joko is the chance to rethink the starting point of online shopping rather than just optimize features. The combination of product-led thinking, strong AI integration, and the opportunity to own a domain end-to-end makes this role unique.

WHAT IS ONE WAY WE COULD

IMPROVE JOKO'S PRODUCT

WHAT IS ONE WAY WE COULD

IMPROVE JOKO'S PRODUCT

Joko has the potential to become a true AI-powered discovery tool. As search habits shift away from filters and keywords toward intent-based results, there's a clear opportunity to lead. With deeper investment in conversational discovery and smart re-ranking. Joko could become the ChatGPT of shopping and make it faster and smarter to go from “I want something” to “I found it.”

  • BOOST YOUR PRODUCT IMPACT

  • BOOST YOUR PRODUCT IMPACT

Baki Karadeniz

Address: Rua fieitos 2 3C Coruna / Spain

(Spain residency and work permit until August 2026)